Marc Jacobs Nailed It At Louis Vuitton

If you ask me the one show I would have loved to have seen in person this season, the answer is now simple: Louis Vuitton. While it may not be my favorite collection, it was certainly my favorite show to watch. Every time the elevator doors opened, it was a surprise: Raquel in her only appearance this season, Naomi, Amber Valetta, Carolyn Murphy, and Kate Moss in the end. From the soundtrack to the set to the casting, it all felt magic even on the live broadcast. It is the one show this season I am sure everyone will remember.



The Brazilians at the show: Raquel Zimmermann, Izabel Goulart, Aline Weber, Isabeli Fontana, and Bruna Tenório.

Dear Naomi, This Sure Looks Like The End Of Your Career




Another tragic example this season that supermodel alone is not a recipe for a successful ad campaign. The styling is atrocious and there is no art direction. I am surprised no one was hit  to death with a cellphone after those images came out.

And here is something for a lot of Brazilian labels to think about for next season: if you are going to book a high profile super expensive model, then please hire a major photographer, art director, and stylist to go with it. Otherwise chances are you will end up with something similar to the pictures above.

An Invasion Of Imports In The Brazilian Ad Campaigns


The national ad campaigns this season are all about imported talent. From Lara Stone at Forum to Jessica Stam at Santa Lolla, it is clear that Brazilian brands are investing more and more in foreign girls recently.

Check out which other models also secured a spot in the new fall 2010 ad campaigns after the jump.

Raquel Zimmermann, Alessandra Ambrósio, Coldplay, And The Gossip

I Love When Tacky Brazilian Labels Have The Money To Book Naomi



Naomi Campbell posed for Brazilian label Morena Rosa in São Paulo. Judging from the smoke machine and the set design in the behind-the-scenes pictures, I can only imagine what the ads will look like.

Naomi Launches Clothing Line in São Paulo

Ms. Campbell may not have scored a clothing line deal with Topshop, but she did collaborate with new Brazilian label 284 this season by designing a higher end capsule collection based on (or copied from) vintage pieces in her closet. To celebrate the launch of the line at Daslu yesterday, Naomi made a one-day stop in São Paulo.




If I were the maid in the background of the last picture, I would be reasonably scared. (Image Source)

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