Another tragic example this season that supermodel alone is not a recipe for a successful ad campaign. The styling is atrocious and there is no art direction. I am surprised no one was hit to death with a cellphone after those images came out.
And here is something for a lot of Brazilian labels to think about for next season: if you are going to book a high profile super expensive model, then please hire a major photographer, art director, and stylist to go with it. Otherwise chances are you will end up with something similar to the pictures above.
The comments to this entry are closed.