I love Emanuela de Paula and Francisco Gassen, and I loved Osklen's spring show inspired by Carnival in Rio, but I am sort of disappointed with the new ad campaign which is already in Brazilian publications. I get it that it is unexpected and fresh to do a minimalist ad campaign when the inspiration for the collection was Carnival and sequins, but it just didn't work here (well, unless the actual goal was to make the super sexy Emanuela look as plain as possible). It's Carnival on valium.
View more pictures online at Osklen.
PS- if you are in New York for Fashion's Night Out, stop by the Osklen store in Soho tonight for caipirinhas, coconut water, and a performance by the Harlem Samba Ensemble. Model Daiane Conterato will be there.